Why Now Is the Right Time to Start Building
A Market That Works in Your Favour
It’s no secret that the building market has slowed in 2025. For families who already own land and have been considering a cottage or custom retreat, this presents a unique window of opportunity. With fewer projects competing for attention, many builders have more availability and are motivated to take on quality work at competitive prices.
That shift gives those looking to build a rare opportunity: access to top teams, competitive pricing, and the kind of focus and detail that isn’t always possible during busier years. These conditions won’t last forever—some premium builders are already filling their 2026 schedules—but for now, the balance is in your favour.
Making the Most of Your Time
Starting a project is never only about the finished home—it’s also about when you get to begin enjoying it. A typical cottage build takes 8–12 months. Beginning now means moving into your retreat by the end of 2026. Waiting another year pushes that timeline into 2027, which is an entire summer season lost.
And it’s not just about dates on a calendar. Children and grandchildren grow quickly, and those windows of shared summers—when they still want to spend time at the cottage with you—are short. The cottage you build today will be there for decades, but the moments you spend together while they’re young only happen once.
Enjoying the Journey, Not Just the Destination
At Normerica, we believe building your cottage should be as rewarding as living in it. Yes, the design and construction are important milestones—but our team works hard to make the process itself enjoyable. From the first sketches to walking the site together, we create a collaborative, transparent, and even fun experience that clients often tell us they miss once their project is complete.
With more than 40 years of experience building timber frame homes and cottages across Ontario, we’ve refined an approach that blends expertise with a genuine focus on people. For us, it’s about making sure you feel supported, inspired, and connected to every step of the journey. The end goal is to create a rewarding experience whereby all stakeholders can be proud of what we created.
Why Acting Now Matters
Building in today’s market is less about urgency and more about recognizing opportunity. You don’t have to rush, but if the dream of a custom cottage has been on your mind, there are good reasons not to put it off another year.
By choosing to build now, you make use of favourable conditions, secure a timeline that works for your family, and set the stage for years of traditions and memories—while enjoying the process of creating something extraordinary together.
So, now is the time to claim your market advantage and start building your dream.
